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E-commerce is one of the fastest-growing industries in the world, with online retail being its much-vaunted segment. Amazon.com Inc. (NASDAQ:AMZN) has a huge role to play in this booming space and has bright prospects too, given the optimism surrounding it.
eMarketer expects retail e-commerce sales to reach $2.290 trillion in 2017, accounting for 10.1% of total retail sales. This share is expected to surpass 16% by 2021, when e-commerce sales are expected to hit $4.479 trillion.
China and the United States together are expected to garner $1.584 trillion in ecommerce sales this year, representing 69.1% of global ecommerce.
Another research firm, Forrester Research Inc. projects online sales to account for 17.0% of all retail sales in the next five years. It expects e-commerce to account for 17.0% of retail sales by 2022, up from a projected 12.9% in 2017.
Why Amazon Is Still the E-Commerce Hero
Amazon seems to be the undisputed leader and a trendsetter in this space. While new players are emerging, it won’t be easy to unsettle Amazon simply because of the size, experience, prices and loyalty it commands.
Aptly, shares of Amazon have exhibited a bullish run in the last two years. During this time, the stock gained a significant 69.3%, outperforming the industry’s growth of 66.4%.
Also, Wal-Mart partnered with Alphabet’s Google (NASDAQ:GOOGL) in an effort to add voice-controlled shopping to its e-commerce arsenal. Notably, the company grew its online sales by 50% in the third-quarter. Currently, the company has a Zacks Rank #2 and a VGM Score of B. The projected growth rate for the current year is 2.48% and for 2019 is 5.82%.
Also, Wal-Mart has outperformed the industry it belongs to on a year-to-date basis. The stock has returned approximately 40.4% compared with the industry’s growth of roughly 31%.
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