Apple Inc (AAPL)

Currency in USD
253.79
+7.16(+2.90%)
Closed·
254.21+0.42(+0.17%)
·
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Fair Value
Day's Range
247.10255.48
52 wk Range
169.21288.62
Key Statistics
Prev. Close
246.63
Open
247.91
Day's Range
247.1-255.48
52 wk Range
169.21-288.62
Volume
49.6M
Average Vol. (3m)
47.95M
1-Year Change
13.7103%
Book Value / Share
5.97
Fair Value
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Fair Value Upside
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AAPL Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
295.31
Upside
+16.36%
Members' Sentiments
Bearish
Bullish
ProTips
Trading at a high P/E ratio relative to near-term earnings growth

Apple Inc News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Buy
Technical Indicators
Strong Buy
Moving Averages
Strong Buy

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers exclusive original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

Apple Inc SWOT Analysis


Price Targets
Analyst opinions diverge widely with targets ranging from $180 to $320, averaging around $240, reflecting varied perspectives on Apple's innovation pipeline and growth potential in foldables.
AI Evolution
Apple's gradual rollout of Apple Intelligence faces scrutiny as analysts debate whether the company's technology stack can effectively integrate AI capabilities compared to competitors.
Services Strength
Explore how Apple's Services segment outperforms expectations with robust growth and higher margins, providing a counterbalance to hardware challenges despite potential regulatory pressures.
iPhone Momentum
Apple's iPhone 17 series shows mixed signals with strong initial demand but cooling momentum, particularly in the US market, while price increases could drive revenue upside of 3-8%.
Read full SWOT analysis

Apple Inc Earnings Call Summary for Q1/2026

  • Apple reported record Q1 2026 revenue of $143.8 billion (up 16% YoY) and EPS of $2.84, exceeding forecasts of $2.67 and driving a 0.72% after-hours stock increase.
  • iPhone segment led growth with $85.3 billion in revenue (up 23% YoY), while Services reached $30 billion (up 14% YoY). Mac revenue declined 7% and wearables dropped 2%.
  • Strong performance in emerging markets, particularly China and India, with all-time revenue records set in Americas, Europe, Japan, and Asia Pacific regions.
  • Company projects 13-16% revenue growth for Q2 2026 with gross margin guidance of 48-49%, despite anticipated supply constraints in advanced node production.
  • CEO Tim Cook emphasized the company's momentum in emerging markets and ongoing AI development, as Apple generated record operating cash flow of $53.9 billion.
Last Updated: 01/29/2026, 06:14 PM
Read Full Transcript

Compare AAPL to Peers and Sector

Metrics to compare
AAPL
Peers
Sector
Relationship
P/E Ratio
31.6x19.0x12.1x
PEG Ratio
1.24−0.570.01
Price / Book
42.2x2.7x2.4x
Price / LTM Sales
8.6x1.7x2.2x
Upside (Analyst Target)
18.2%17.1%37.5%
Fair Value Upside
Unlock4.2%9.0%Unlock

Analyst Ratings

31 Buy
15 Hold
2 Sell
Ratings:
48 analysts
Overall Consensus
Buy

Analysts 12-Month Price Target:

Average 295.31
(+16.36% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
UBS
Hold280.00+10.33%280.00MaintainMar 26, 2026
Monness, Crespi, Hardt
Buy315.00+24.12%-MaintainMar 26, 2026
Evercore ISI
Buy330.00+30.03%-MaintainMar 24, 2026
Morgan Stanley
Buy315.00+24.12%-MaintainMar 23, 2026
BofA Securities
Buy320.00+26.09%325.00MaintainMar 23, 2026

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 7.88%
Dividend Yield
0.42%
Industry Median 0.52%
Annualized Payout
1.04
Paid quarterly
5-Years Growth
+4.99%
Growth Streak

Earnings

Latest Release
Jan 29, 2026
EPS / Forecast
2.84 / 2.67
Revenue / Forecast
143.8B / 137.47B
EPS Revisions
Last 90 days

AAPL Income Statement

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FAQ

What Is the Apple (AAPL) Stock Price Today?

The Apple stock price today is 253.79 USD.

What Stock Exchange Does Apple Trade On?

Apple is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Apple?

The stock symbol for Apple is "AAPL."

Does Apple Pay Dividends? What’s The Current Dividend Yield?

The Apple dividend yield is 0.42%.

What Is the Apple Market Cap?

As of today, Apple market cap is 3.73T USD.

What Is Apple's Earnings Per Share (TTM)?

The Apple EPS (TTM) is 7.88.

When Is the Next Apple Earnings Date?

Apple will release its next earnings report on Apr 30, 2026.

From a Technical Analysis Perspective, Is AAPL a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Neutral.

How Many Times Has Apple Stock Split?

Apple has split 5 times.

How Many Employees Does Apple Have?

Apple has 166000 employees.

What is the current trading status of Apple (AAPL)?

As of Apr 01, 2026, Apple (AAPL) is trading at a price of 253.79 USD, with a previous close of 246.63 USD. The stock has fluctuated within a day range of 247.10 USD to 255.48 USD, while its 52-week range spans from 169.21 USD to 288.62 USD.

What Is Apple (AAPL) Price Target According to Analysts?

The average 12-month price target for Apple is 295.31 USD, with a high estimate of 350 USD and a low estimate of 205 USD. 31 analysts recommend buying the stock, while 2 suggest selling, leading to an overall rating of Buy. The stock has an +16.36% Upside potential.

What Is the AAPL Premarket Price?

AAPL's last pre-market stock price is 247.90 USD. The pre-market share volume is 607,180.00, and the stock has decreased by 1.27, or 0.51%.

What Is the AAPL After Hours Price?

AAPL's last after hours stock price is 254.21 USD, the stock has decreased by 0.42, or 0.17%.
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