Market Position | Despite 17% stock decline since September, Uber maintains leadership in trillion-dollar addressable markets with only 5% current penetration globally |
Price Targets | Analyst price targets range from $73 to $130, with an average around $110, reflecting divergent views on autonomous vehicle competition impact |
Growth Strategy | The company employs a barbell approach, attracting users through lower-cost products like grocery delivery, then upselling to premium services across markets |
AV Crossroads | Uber positions itself as demand aggregator for autonomous vehicles, partnering with Waymo, WeRide, and Nvidia rather than developing technology in-house |

Metrics to compare | UBER | Sector Sector - Average of metrics from a broad group of related Technology sector companies | Relationship RelationshipUBERPeersSector | |
|---|---|---|---|---|
P/E Ratio | 16.6x | 19.2x | 12.2x | |
PEG Ratio | −0.58 | 0.21 | 0.03 | |
Price / Book | 5.7x | 2.4x | 1.4x | |
Price / LTM Sales | 2.6x | 1.1x | 1.2x | |
Upside (Analyst Target) | 53.6% | 19.8% | 24.3% | |
Fair Value Upside | Unlock | 12.2% | 8.2% | Unlock |
Uber Technologies, Inc. develops and operates proprietary technology applications in the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia Pacific. The company operates through three segments: Mobility, Delivery, and Freight. The Mobility segment connects consumers with a range of transportation modalities, such as ridesharing, carsharing, micromobility, rentals, public transit, taxis, and other modalities; and offers riders in a variety of vehicle types, as well as financial partnerships products and advertising services. The Delivery segment allows consumers to search for and discover restaurants to grocery, alcohol, convenience, and other retailers, as well as order a meal or other items, and either pick-up at the restaurant or have it delivered; and provides Uber direct, a white-label delivery-as-a-service for retailers and restaurants, as well as advertising services. The Freight segment manages transportation and logistics networks, which connects shippers and carriers in digital marketplace, including carriers upfronts, pricing, and shipment booking; and offers on-demand platform to automate logistics end-to-end transactions for small-and medium-sized businesses to global enterprises. Uber Technologies, Inc. has staetegic partnership with Mews to embed ride booking, real-time tracking and integrated billing directly into the Mews platform. The company was formerly known as Ubercab, Inc. and changed its name to Uber Technologies, Inc. in February 2011. Uber Technologies, Inc. was founded in 2009 and is headquartered in San Francisco, California.