Clorox Co (CLX)

Currency in USD
96.85
-2.76(-2.77%)
Closed·
96.58-0.27(-0.28%)
·
Trading near 52-week Low
Earnings results expected in 0 days
High dividend Yield
CLX is not included in our AI-picked strategies. See which stocks are.
Fair Value
Day's Range
96.5899.57
52 wk Range
96.58143.96
Key Statistics
Prev. Close
96.85
Open
98.85
Day's Range
96.58-99.57
52 wk Range
96.58-143.96
Volume
2.43M
Average Vol. (3m)
2.25M
1-Year Change
-29.8669%
Book Value / Share
-1.02
Fair Value
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Fair Value Upside
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CLX Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
117.00
Upside
+20.81%
Members' Sentiments
Bearish
Bullish
ProTips
9 analysts have revised their earnings downwards for the upcoming period

Clorox Co News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Sell
Technical Indicators
Strong Sell
Moving Averages
Strong Sell

The Clorox Company manufactures and markets consumer and professional products worldwide. The company operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers home care cleaning and disinfecting products, bleach, clog removers, and laundry additives under the Clorox, Clorox2, Pine-Sol, Scentiva, Tilex, Liquid-Plumr, Poett, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand in the United States. The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; water-filtration products under the Brita brand; and natural personal care products under the Burt’s Bees brand in the United States. The International segment provides laundry additives, home care products, bags and wraps, cat litter products, water-filtration systems, professional cleaning and disinfecting products, natural personal care products, food, grilling products, and digestive health products internationally primarily under the Clorox, Glad, Poett, Brita, Burt's Bees, Pine-Sol, Ever Clean, Clorinda, Chux and Fresh Step Brands. It also offers vitamins, minerals, and supplement products under the Natural Vitality, RenewLife, NeoCell, and Rainbow Light brands. The company sells its products through mass retailers; grocery outlets; warehouse clubs; dollar stores; home hardware centers; drug, pet, and military stores; third-party and owned e-commerce channels; and distributors, as well as a direct sales force. The company was founded in 1913 and is headquartered in Oakland, California.

Clorox Co SWOT Analysis


Analyst Outlook
Analyst price targets range from $118 to $140, reflecting varied perspectives on Clorox's ability to overcome current challenges and achieve growth targets
Innovation Pipeline
Delve into Clorox's investments in IT improvements and a stronger innovation pipeline, potentially driving future growth and market differentiation
Tariff Turbulence
Explore how $100 million in annual tariff impacts are reshaping Clorox's cost structure and the company's strategies to mitigate these pressures
Financial Headwinds
Clorox faces challenges with modest sales misses, declining domestic business, and retailer destocking affecting key product categories
Read full SWOT analysis

Clorox Co Earnings Call Summary for Q2/2026

  • Clorox reported Q2 2026 mixed results with EPS of $1.39 (missing forecast by 3.47%) and revenue of $1.67 billion (exceeding expectations by 1.83%), causing a 0.69% after-hours stock decline.
  • The company completed its ERP system implementation and expects flat gross margins in Q3 with potential expansion in Q4, while targeting a return to historical growth rates of 2-2.5%.
  • Clorox announced the acquisition of GOJO Industries to strengthen its health and hygiene portfolio, despite facing intense competition in cat litter and trash bag categories.
  • New product innovations planned for the second half include a home care product with allergen destruction technology and a relaunch of its litter business.
  • CEO Linda Rendle expressed confidence in the company's strategic direction, emphasizing Clorox's resilience despite ongoing macroeconomic volatility and shifting consumer preferences.
Last Updated: 02/03/2026, 06:10 PM
Read Full Transcript

Compare CLX to Peers and Sector

Metrics to compare
CLX
Peers
Sector
Relationship
P/E Ratio
15.5x11.2x12.1x
PEG Ratio
0.240.140.03
Price / Book
−93.7x1.6x1.5x
Price / LTM Sales
1.7x1.2x0.9x
Upside (Analyst Target)
13.0%17.5%21.7%
Fair Value Upside
Unlock23.0%11.0%Unlock

Analyst Ratings

2 Buy
13 Hold
4 Sell
Ratings:
19 analysts
Overall Consensus
Neutral

Analysts 12-Month Price Target:

Average 117.00
(+20.81% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
UBS
Hold110.00+13.58%110.00MaintainApr 22, 2026
Morgan Stanley
Hold110.00+13.58%136.00MaintainApr 22, 2026
Jefferies
Buy139.00+43.52%151.00MaintainApr 21, 2026
JPMorgan
Sell99.00+2.22%117.00DowngradeApr 17, 2026
Barclays
Sell102.00+5.32%109.00MaintainApr 15, 2026

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 6.13%
Dividend Yield
4.85%
Industry Median 2.81%
Annualized Payout
4.96
Paid quarterly
5-Years Growth
+2.39%
Growth Streak

Earnings

Latest Release
Feb 03, 2026
EPS / Forecast
1.39 / 1.44
Revenue / Forecast
1.67B / 1.64B
EPS Revisions
Last 90 days

CLX Income Statement

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FAQ

What Is the Clorox (CLX) Stock Price Today?

The Clorox stock price today is 96.85 USD.

What Stock Exchange Does Clorox Trade On?

Clorox is listed and trades on the New York Stock Exchange.

What Is the Stock Symbol for Clorox?

The stock symbol for Clorox is "CLX."

Does Clorox Pay Dividends? What’s The Current Dividend Yield?

The Clorox dividend yield is 5.12%.

What Is the Clorox Market Cap?

As of today, Clorox market cap is 11.71B USD.

What Is Clorox's Earnings Per Share (TTM)?

The Clorox EPS (TTM) is 6.13.

When Is the Next Clorox Earnings Date?

Clorox will release its next earnings report on Apr 30, 2026.

From a Technical Analysis Perspective, Is CLX a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Sell.

How Many Times Has Clorox Stock Split?

Clorox has split 4 times.

How Many Employees Does Clorox Have?

Clorox has 7600 employees.

What is the current trading status of Clorox (CLX)?

As of Apr 23, 2026, Clorox (CLX) is trading at a price of 96.85 USD, with a previous close of 96.85 USD. The stock has fluctuated within a day range of 96.58 USD to 99.57 USD, while its 52-week range spans from 96.58 USD to 143.96 USD.

What Is Clorox (CLX) Price Target According to Analysts?

The average 12-month price target for Clorox is 117.00 USD, with a high estimate of 163 USD and a low estimate of 94 USD. 2 analysts recommend buying the stock, while 4 suggest selling, leading to an overall rating of Neutral. The stock has an +20.81% Upside potential.

What Is the CLX Premarket Price?

CLX's last pre-market stock price is 99.19 USD. The pre-market share volume is 9,040.00, and the stock has decreased by -0.42, or -0.42%.

What Is the CLX After Hours Price?

CLX's last after hours stock price is 96.58 USD, the stock has decreased by -0.27, or -0.28%.
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