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Piper Jaffray survey shows more teens than ever plan to go iPhone

Published 04/10/2017, 01:02 PM
© Reuters.  Piper Jaffray survey shows more teens than ever plan to go iPhone
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  • Piper Jaffray sees a positive data point for the iPhone 7 and 8 (AAPL +0.2%) in a survey that shows a record 81% of teens expect their next phone to be one of Apple's models.
  • That's up from last fall's 79% and the highest it's seen, Piper says. More than three-quarters of teens in the survey say they own an iPhone now.
  • The Apple Watch is having a tougher go with teens: Fitbit (FIT +3.4%) takes 71% of the vote as favorite fitness band, vs. 10% for Apple, and only about 13% of polled teens expect to buy an Apple Watch in the next six months.


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