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New iPhone X could cost Apple 10% less; Iovine stepping back from Music

Published 03/21/2018, 09:19 AM
© Reuters.  New iPhone X could cost Apple 10% less; Iovine stepping back from Music
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  • The lower-cost iPhone X rumored for fall could cost Apple (NASDAQ:AAPL) 10% less than the original, according to DigiTimes.
  • The current iPhone X is estimated to cost Apple $400 to make while the next 5.8-in. version could save $40 per device because the manufacturing facilities are already in place.
  • The iPhone X carries a high price tag, and had a later launch date, due to production issues with the OLED screens and Face ID system.
  • Note that Apple’s savings won’t necessarily translate to consumers, but analysts have said the X sold poorly due to its high price tag, so some discount seems likely.
  • Less Music: After denying he was leaving Apple Music, a WSJ report says Jimmy Iovine will instead step back from daily involvement in the business.
  • Sources say Iovine will step back in August.
  • Apple shares are down 0.12% premarket.
  • Previously: Billboard: Jimmy Iovine leaving Apple Music in August (Jan. 5)
  • Previously: Bloomberg: Apple releasing three iPhones this fall (Feb. 26)
  • Now read: Apple's December Quarter iPhone Sales Could Top 100 Million


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