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Netflix teams up with CBS Sports to produce Christmas Day NFL games

Published 08/09/2024, 02:32 PM
Updated 08/09/2024, 03:56 PM
© Reuters. FILE PHOTO: The NFL logo is pictured at an event in the Manhattan borough of New York City, New York, U.S., November 30, 2017.  REUTERS/Carlo Allegri/File Photo
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(Reuters) - Paramount Global owned CBS Sports will produce the two National Football League (NFL) games set to be aired on Netflix (NASDAQ:NFLX) on Christmas Day this year, the video streaming platform said on Friday.

CBS has the broadcast rights for over-the-air television in the competing-team cities while NFL+, league's live streaming service, will show the games on mobile devices in the United States.

In May this year, the company had announced it will stream at least one game on Christmas Day in 2025 and 2026, as part of its exclusive three-season agreement with NFL.

© Reuters. FILE PHOTO: The NFL logo is pictured at an event in the Manhattan borough of New York City, New York, U.S., November 30, 2017.  REUTERS/Carlo Allegri/File Photo

The NFL deal marks the first time Netflix has licensed the rights to one of the world's biggest sports leagues and also the first live football streaming on the platform.

NFL is the most-watched sports league in the U.S., with this year's Super Bowl game between Kansas City Chiefs and the San Francisco 49ers having drawn a record 123.7 million U.S. viewers.

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