50% Off! Beat the market in 2025 with InvestingProCLAIM SALE

Macy's forecasts upbeat 2021 sales on stimulus checks, online shoppers

Published 02/23/2021, 07:00 AM
Updated 02/23/2021, 08:35 AM
© Reuters. One of the 68 Macy's Inc stores the company plans to close is shown at the Mission Valley Center mall in San Diego, California
M
-

By Aishwarya Venugopal and Melissa Fares

(Reuters) - Macy's Inc (NYSE:M) forecast 2021 sales largely above Wall Street estimates on Tuesday as the retailer bets on its growing online business and on the COVID-19 vaccine rollouts allowing customers to return to its department stores after pandemic curbs.

The upbeat outlook from the U.S. retailer follows better-than-expected sales in the holiday quarter as stimulus checks and strong online demand eased the blow from the health crisis.

Macy's expects sales between $19.75 billion and $20.75 billion for the full year, compared with analysts' estimates of $20.13 billion, according to IBES data from Refinitiv.

Macy's said its annual forecast accounted for some pandemic-related challenges in the spring season with momentum building in the back half of 2021.

On Monday, the U.S. COVID-19 death toll surpassed 500,000.

Retailers are tipped to benefit from another wave of stimulus-driven consumer spending in the coming months as U.S. Congress considers the Biden administration's support plan that includes sending a $1,400 check to households.

Same-store sales on an owned basis fell 17% in the fourth quarter ended Jan. 30, compared with Wall Street estimates of a 16.60% fall, according to IBES data from Refinitiv.

Macy's online sales jumped 21% in the quarter as it pushed for faster delivery times with stores being used to fulfill orders made on its website and app as more consumers move their shopping online.

The company now expects annual online sales to reach $10 billion within the next three years.

Beauty, home, jewelry, and casual apparel performed well in the quarter, Macy's said.

Net sales fell to $6.78 billion from $8.34 billion in the fourth quarter, but beat estimates of $6.50 billion.

Shares of Macy's were up about 2% in premarket trading, after also handily beating expectations for quarterly profit.

© Reuters. FILE PHOTO: People visit Macy's Herald Square during early opening for the Black Friday sales in Manhattan, New York

Excluding one-time items, the company reported a profit of 80 cents per share, above expectations of 12 cents.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers.
© 2007-2024 - Fusion Media Limited. All Rights Reserved.