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LQR House expands marketing with Alamo Distilling

EditorEmilio Ghigini
Published 02/09/2024, 08:39 AM
© Reuters.
LQR
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MIAMI BEACH - LQR House Inc. (NASDAQ:LQR), an e-commerce platform specializing in the spirits and beverage industry, has announced a renewed marketing partnership with Alamo Distilling. This collaboration aims to promote a range of Alamo Distilling's products, including Rasta Bob Coconut Rum, South Town Chamoy Spirit, Ellsworth Gin, Alamo Black Label Bourbon, and Alamo Vodka, through LQR House's extensive influencer network.

The partnership builds on the previous success of Rasta Bob Coconut Rum, which sold out on LQR House's flagship platform, cwspirits.com. The company plans to use its network of 550 influencers to create content that highlights the unique characteristics of each spirit, hoping to replicate the success of Rasta Bob.

Alamo Distilling is recognized for its commitment to distillery innovation and craftsmanship, reflecting Texan values and traditions. LQR House CEO Sean Dollinger expressed excitement about the collaboration, stating, "It's amazing to witness the growth of the brands we work with... We become deeply attached to the brands we collaborate with, and we are immensely proud to join forces with Alamo Distilling once again to promote their entire range of new products."

LQR House's strategic vision for 2024 includes doubling its marketing client portfolio, with the expectation that each new marketing contract will contribute to the company's revenue growth. The company's approach to marketing is to correlate campaign success directly with sales on CWSpirits.com, providing a measurable return on investment.

This partnership is part of LQR House's broader ambition to disrupt the traditional alcohol industry landscape by enhancing the online purchasing experience and delivering tailored marketing solutions.

The information in this article is based on a press release statement from LQR House Inc.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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