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Hasbro to partner with Netflix again

Published 02/16/2018, 01:23 PM
© Reuters.  Hasbro to partner with Netflix again
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  • Hasbro (HAS +0.5%) and Netflix (NFLX -0.8%) have an agreement in principle on creating toys and games based off the Super Monsters kids series.
  • Hasbro will launch the line in fall 2018 under its Playskool brand in the U.S., with additional markets to follow in 2019.
  • "We are thrilled to team up with Netflix to help bring the adorable Super Monster series to life through our upcoming preschool product line,” says Hasbro marketing exec Jonathan Berkowitz.
  • Hasbro and Netflix partnered last year on toys and games based on Stranger Things.
  • Source: Press Release
  • Now read: Disney Will Find It Difficult To Compete With Netflix - Victor Dergunov's Idea Of The Month


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