- Google (GOOG, GOOGL) announces changes to YouTube advertising following two well-publicized cases where ads were running next to inappropriate content and a third case where a YouTube star posted a video featuring a suicide victim.
- The YouTube Partner Program is changing its monetization threshold from 10K lifetime views to 1K subscribers and 4K hours of watch time within the past 12 months. Those who passed the previous goal but not the current goal will be removed from the Partner Program starting February 20.
- YouTube says the change will “affect a significant number of channels” but that 99% of those were making less than $100 per year from the program.
- YouTube will start manually reviewing Google Preferred channels, which refers to its top-tier ad program that contains many of the most popular YouTubers. Ads will only run on a channel once the content has been checked and approved.
- New AI tool: Google launches Cloud AutoML, a tool meant to simplify deploying AI in business applications starting with image recognition.
- Customers can drag and drop images into Cloud AutoML, and its Vision can figure out what’s in the image then use that knowledge to understand new images.
- Amazon (NASDAQ:AMZN) Web Services and Microsoft (NASDAQ:MSFT) both already have user-friendly AI tools on their cloud platforms. Google held 12% of the public cloud market in Q4, according to Keybanc, which put it in third place.
- Previously: YouTube deletes 150K videos that led to ad boycott (Nov. 28, 2017)
- Previously: WSJ: YouTube lures back some advertisers after content concerns (June 20, 2017)
- Previously: Advertisers leaving YouTube due to ad placements (Nov. 24, 2017)
- Now read: Can Qualcomm (NASDAQ:QCOM) Do In The Datacenter What It Has Done In Smartphones?
Original article