The sale was conducted under a Rule 10b5-1 trading plan, which allows company insiders to set up a predetermined plan for selling stocks. This particular plan was established on May 9, 2024. The shares were sold in multiple transactions at prices ranging from $18.27 to $19.17, as detailed in the filing. InvestingPro subscribers can access 12 additional key insights about Viant Technology, including detailed valuation metrics and growth forecasts, through the comprehensive Pro Research Report available for this and 1,400+ other US stocks. InvestingPro subscribers can access 12 additional key insights about Viant Technology, including detailed valuation metrics and growth forecasts, through the comprehensive Pro Research Report available for this and 1,400+ other US stocks.
The sale was conducted under a Rule 10b5-1 trading plan, which allows company insiders to set up a predetermined plan for selling stocks. This particular plan was established on May 9, 2024. The shares were sold in multiple transactions at prices ranging from $18.27 to $19.17, as detailed in the filing.
In other recent news, Viant Technology has reported robust financial results with a 34% increase in revenue and a record $14.7 million in adjusted EBITDA. The company also announced its strategic partnership with the Association of National Advertisers (ANA) to foster growth and innovation in the advertising sector. In addition, Viant Technology has acquired IRIS.TV, a content identification platform, to enhance its Connected TV targeting capabilities, which has already resulted in a 300% increase in ad recall and a 152% sales boost for a campaign with Carl's Jr.
Viant Technology's AI-driven advertising platform, ViantAI, has seen a positive response with 500 early access sign-ups, indicating its potential to democratize programmatic advertising. Canaccord Genuity has maintained a Buy rating on Viant Technology, raising the price target to $24.00, based on the company's strong financial health, potential growth, and investment in AI tools.
The recent developments highlight Viant Technology's continued efforts to expand its business operations. Despite anticipating a low-double-digit to low-teens growth in operating expenses for 2025 due to the acquisition of IRIS.TV, the company's recent performance and strategic moves have set a positive tone for its future.
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