Fluent, Inc. (NASDAQ:FLNT), a leader in advertising services with a market capitalization of $57.12 million, recently reported insider stock purchases amounting to $52,379. According to the latest SEC filing, Global Value Investment Corp. and its affiliates, including James P. Geygan and Jeffrey Richart Geygan, acquired a total of 19,382 shares over two transactions. The shares were purchased at prices ranging from $2.6891 to $2.7406 per share. InvestingPro analysis indicates the stock is currently trading below its Fair Value, despite experiencing a challenging year with a -35.07% year-to-date return.
The transactions were executed on December 4 and December 5, 2024. Following these acquisitions, the group now holds a total of 3,056,403 shares in the company. These purchases reflect a continued interest in Fluent's stock by its insiders, suggesting confidence in the company's future prospects, even as the company operates with a debt-to-equity ratio of 2.02. For deeper insights into Fluent's valuation and over 10 additional ProTips, consider accessing the comprehensive Pro Research Report available on InvestingPro.
In other recent news, Fluent Inc. delivered a mixed financial picture in its third-quarter earnings call. The company reported a quarterly revenue of $64.5 million, a 9.9% increase from the second quarter, but a 2.6% decrease compared to the same period last year. A key highlight was the triple-digit year-over-year growth in the Commerce Media Solutions segment, which contributed $10.4 million and 16% of total revenue. This sector is expected to continue expanding, with market demand projected to surpass $100 billion by 2026.
Fluent's net loss improved to $7.9 million from a $33.6 million loss in the previous year's quarter. The company ended the quarter with $7.8 million in cash and $33.1 million in long-term debt. Despite challenges, including an 18% year-over-year decline in owned and operated revenue, Fluent remains optimistic about future growth, particularly within the Commerce Media Solutions sector.
These are the recent developments in Fluent's financial performance and strategic focus. CEO Don Patrick projects low single-digit growth in the first half of 2025, with acceleration expected as Commerce Media Solutions expand.
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