Web2 lets big tech companies collect consumer data without paying the people behind the statistics. However, the advent of Web3 technologies may change the way data is collected and let consumers get compensation for the information they share, according to the founders of Chain Collective, a Web3 startup that enables consumers to monetize their data using blockchain.
Skills acquired from working in business intelligence and machine learning coupled with a passion for Web3 technologies led Jenny Walker and Greta Menzies to create a data marketplace. With blockchain technology, the all-female team aims to help consumers monetize their data and inspire women to enter the Web3 space.