Achieving mainstream Web3 adoption is a key goal for the blockchain community. We believe strongly in the revolutionary power of this technology, but how do we share its potential with the world? There is no one-size-fits-all solution, so blockchain advocates need to tailor their sales pitch to different audiences in order to kickstart mass adoption from the ground up.
In a little over a decade, cryptocurrency has risen from an obscure corner of the dark web to a significant focus of many investors and institutions around the globe. Compared to traditional financial systems, however, Web3 still remains an afterthought.