True Tickets, the blockchain-based digital ticketing platform, made its Broadway debut last fall in collaboration with the Roundabout Theatre Company in New York City. After a "successful" run thus far delivering digital tickets to the Trouble in Mind play and Caroline, or Change musical, Matthew Zarracina, co-founder and CEO of True Tickets, talks blockchain and ticketing with Cointelegraph.
When a prospective theatre-goer completes a ticket purchase on the Roundabout website and chooses a digital delivery, as opposed to picking up a ticket at will call or printing it at home, that's True Tickets cue to come in. Built on the Hyperledger Fabric platform that runs on the IBM (NYSE:IBM) Blockchain and deploys to Google (NASDAQ:GOOGL) Cloud, True Tickets provides the infrastructure that generates dynamic QR codes integrated with distributed ledger technology.