For an industry starved of end-users, few apples look juicier to the blockchain world than gaming. The global gaming market is forecast to generate over $159 billion in revenue in 2020, and at a recent two-day digital conference the Blockchain Gaming Alliance made it clear that its members are aiming to take a bite.
There are an estimated 2.7 billion gamers worldwide, or around a third of the global population. In terms of mainstream adoption, that puts gaming in a similar tier as breathing oxygen and drinking water.