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Russia’s Leading Social Media Network Hops on the NFT Bandwagon

Published 02/21/2022, 08:58 AM
Updated 02/21/2022, 09:00 AM
Russia’s Leading Social Media Network Hops on the NFT Bandwagon

  • Vkontakte is showing its support towards NFTs and blockchain.
  • VK will not be creating its own blockchain.
  • Meta will allow the creation and selling of NFTs on its platform.

Vkontakte (VK), Russia’s biggest social media platform, has decided to ride the NFT wave as it introduced support for blockchain and NFTs. This integration aims to achieve user content monetization and copyright protection–as disclosed by VK’s Technical Director Alexander Tobol in an interview with Vesti.

According to Tobol, an NFT is a “digital certificate of uniqueness” that ensures the impossibility of forging the content, guaranteed by an entry into a distributed ledger. Furthermore, the VK executive stressed that Vkontakte is not going to develop its own blockchain. It only plans to serve as an intermediary and aid in its implementation.

Moreover, Vkontakte will be utilizing its own Content ID system that is already used for authorship verification of downloaded videos and music. He further stated that:

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