“Bitcoin” had been an unfamiliar term to many individuals just a few years ago. While cryptocurrency continued to enter the mainstream, Bitcoin (BTC), Ether (ETH) and other digital assets were being discussed more frequently. Recently, “Bitcoin” searches across Google (NASDAQ:GOOGL) hit a record high in 2020, and “Buy Crypto” searches surged for the first time at the beginning of this year, further demonstrating the mainstream interest.
It's also important to note that Bitcoin and cryptocurrencies in general have been gaining traction with the younger generations. For instance, a number of television shows for youngsters have started mentioning Bitcoin. Most recently, the popular British television series Teletubbies sent a tweet from its official account announcing that it will be minting an NFT for sale with the proceeds going to a charity.