Fans of Italian professional soccer club Juventus have used the Socios platform to vote on the song to be played when they score a goal in their home stadium.
The voting marked the first-ever poll held on Socios, a tokenized fan-voting platform for sports, and a real use-case of the team’s branded token JUV, according to a Jan. 6 blog post. Following the poll initiated in December, fans have chosen Song 2 by Blur as the new song which will play at Juventus’ Allianz (DE:ALVG) Stadium every time the team scores a goal.