Everton Football Club of the British Premier League has signed a deal with the crypto-inclusive investment and trading platform eToro. Everton shared news of the partnership in an official announcement on Aug. 1.
As per the report, eToro will now be Everton’s “Official Online Trading Partner”, which will offer advertising for the platform via its marketing assets and matches at home stadium Goodison Park. Everton’s commercial director Alan McTavish commented that he is “excited to see what can be achieved by bringing blockchain technology into the world of football.”