New opportunities arise during each Bitcoin bull run. The current ebullience has been driven by an influx of institutional investors, along with major payment providers like PayPal and Mastercard (NYSE:MA).
But why are they here to begin with? Much of the recent enthusiasm can be attributed to the vast and vociferous audience that's been developed by a few organizations on the front-line: The crypto media companies that have spent the last few years educating millions of early adopters on the trillion-dollar crypto market as a whole.