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Airdrops: Building communities or building problems?

Published 02/18/2022, 10:17 AM
Updated 02/18/2022, 10:40 AM
Airdrops: Building communities or building problems?

Recent research shows that decentralized exchanges that distribute tokens via airdrops see a big boost in user numbers and transactions. But, is building communities this way just cryptos version of printing money?

Airdrops the disbursal of free tokens to early users as a way of rewarding and building momentum have been around for years but came to prominence thanks to Uniswaps retroactive largesse in 2020. Nearly anyone whod used the exchange before a certain date was gifted 400 UNI tokens and those who held their tokens saw a substantial increase.

Building a community

Airdrops can be a very successful marketing strategy.

Airdrops and scams

3lau is music royalty. See what we did there?

Dropping new music

We have the data

Airdrops can be a great way to build communities.

Money printer goes brrr

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