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Logitech G unveils sleek G915 X gaming keyboard

Published 09/17/2024, 02:07 PM
LOGI
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PARIS & SHANGHAI - Logitech (NASDAQ:LOGI) G, a brand of Logitech (SIX: LOGN) (NASDAQ: LOGI), has released the Logitech G915 X Gaming Keyboard, a new low-profile wireless gaming keyboard designed for advanced gaming experiences. The G915 X, revealed today at Logi Play, is touted as one of the company's thinnest keyboards at 23mm high. It features a redesigned galvanic switch with a POM, cross-style stem that enhances key stability and allows for easier customization of keycaps.


The keyboard's actuation point has been reduced to 1.3mm for quicker response, and the keycaps have been upgraded from ABS to double-shot, shine-through PBT for improved durability and reduced finger oil visibility. An increased aluminum top plate thickness from 1.2 to 1.5 mm contributes to the product's structural strength and typing experience.


The G915 X maintains tri-mode connectivity with LIGHTSPEED wireless, Bluetooth®, and USB-wired options. Battery life has also seen improvements, with up to 800 hours on the full-size version and up to 1000 hours on the tenkeyless version with lighting off. With 100% RGB brightness, the full-size and tenkeyless versions offer up to 36 and 42 hours of continuous use, respectively.


Additional features include soft touch media keys, 9 G-keys, a cast iron volume roller, and KEYCONTROL, which allows for powerful macro customization. The LIGHTSYNC RGB system provides access to approximately 16.8 million colors, and users can synchronize their Logitech G gear through the G HUB software.


The G915 X Series is available in full-size and tenkeyless versions, with linear, tactile, and clicky options for the wireless models, and linear and tactile for the wired model. The full-size and tenkeyless wireless keyboards are priced at $229.99 and $199.99, respectively, while the wired version is available for $179.99. The keyboards come in black and white for wireless options and black for wired, and are available from today at LogitechG.com and major retailers.


This announcement is based on a press release statement from Logitech G.


In other recent news, Logitech International has seen a series of notable developments. The company reported a strong start to fiscal year 2025, with a 13% increase in sales and a 430 basis point margin expansion, largely due to strong performance across key product categories and steady pricing. This positive performance led Logitech to raise its full-year outlook for net sales and non-GAAP operating income. Logitech also launched 11 new products, showcasing its focus on AI technology, which has been particularly successful in the European market.


Moreover, Loop Capital has adjusted the price target for Logitech, increasing it slightly while continuing to recommend a hold on the stock. This follows an increase in demand across several of Logitech's key product categories, contributing to the company's revenue growth.


On the corporate front, despite the founder's bid to replace the chairperson, shareholders have re-elected Wendy Becker to continue in this role. This decision came despite founder Daniel Borel's concerns over the current leadership's lack of technology experience and his belief that Logitech has not adequately adapted to emerging trends. However, Becker will continue her tenure as chairperson, as the company navigates these challenges.


InvestingPro Insights


As Logitech (NASDAQ: LOGI) continues to innovate with the release of their new G915 X Gaming Keyboard, the company's financial health and market performance offer additional insights. With a market capitalization of $13.25 billion, Logitech stands as a significant player in the technology and peripherals market. The company's commitment to shareholder value is evident through its aggressive share buyback strategy, as highlighted in one of the InvestingPro Tips.


InvestingPro Data shows a P/E ratio of 19.47, which is slightly adjusted to 19.07 when considering the last twelve months as of Q1 2025. This valuation metric, paired with a low PEG ratio of 0.16 for the same period, suggests that the company is potentially undervalued relative to its near-term earnings growth. This is further supported by another InvestingPro Tip, which notes that Logitech is trading at a low P/E ratio relative to near-term earnings growth.


The company also boasts a strong balance sheet, holding more cash than debt, and has demonstrated a commitment to its dividends, raising them for 11 consecutive years and maintaining payments for 13 consecutive years. The dividend yield as of late 2024 stood at 1.6%, with a significant dividend growth of 36.56% in the last twelve months as of Q1 2025.


For investors looking for stability, Logitech may be an attractive option as the stock typically exhibits low price volatility. Additionally, the company's profitability is not in question, with analysts predicting profitability for the year, and the firm has been profitable over the last twelve months. Those interested in further insights can find additional InvestingPro Tips, including more on the company's financial performance and market trends, at Investing.com/pro/LOGI.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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