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Jefferies cuts Marriott target to $225 from $234, keeps hold rating

EditorLina Guerrero
Published 07/31/2024, 05:32 PM
MAR
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On Wednesday, Jefferies made adjustments to its outlook on Marriott International (NASDAQ: NASDAQ:MAR), reducing the hotel giant's price target to $225 from the previous $234 while maintaining a Hold rating on the shares. The firm's analysis pointed to a reduction in guidance that overshadowed the company's solid performance in the recent quarter. The revised expectations for Marriott's growth, particularly in Greater China and, to a lesser extent, North America, were noted as factors in the reassessment of the company's stock value.

The report highlighted that Marriott International is entering a phase of slower growth, which is expected to challenge the resilience of its current business model. This model has undergone changes over the years, shifting towards a more robust growth dynamic through the collection of non-RevPAR (revenue per available room) fees. According to Jefferies, the growth of these non-RevPAR fees has been outpacing that of core fees.

The analyst's commentary emphasized that while Marriott has experienced a solid quarter, the lowered expectations for key regions are significant. The discussion on the value of Marriott's shares has been influenced by the current growth trends, suggesting that the upside potential may be limited. The decision to reiterate the Hold rating on Marriott's stock reflects this cautious perspective on the company's near-term growth prospects.

Marriott International's financial health and strategic direction are closely watched by investors and industry analysts alike. The company's ability to adapt its business model and fee structures in response to changing market conditions is crucial for sustaining its competitive edge. The latest price target adjustment by Jefferies serves as an indicator of the challenges Marriott may face in maintaining its growth trajectory in a shifting economic landscape.

In other recent news, Marriott International has revised its 2024 revenue per available room (RevPAR) growth forecast to an increase of 3% to 4%, down from a previous estimate of 5%. This revision is due to a less favorable operating environment in China and a projected decrease in demand within North America. Despite these challenges, Marriott's financial performance has resulted in a slight increase in incentive management fees and an outperformance of Wall Street's earnings expectations.

In addition to financial predictions, Marriott has approved a 21% increase in its quarterly cash dividend, reflecting its continued earnings growth and robust cash flow. BMO Capital Markets has also adjusted its price target for Marriott, raising it to $240 from the previous $235, while maintaining its Market Perform rating on the stock.

InvestingPro Insights

In the context of Jefferies' recent reassessment of Marriott International (NASDAQ: MAR), real-time data from InvestingPro provides additional depth to the hotel giant's current financial standing. With a robust market capitalization of $64.82 billion and a trailing twelve months revenue of $6.376 billion, reflecting a 10.48% growth, Marriott's financial muscle remains significant. The company's impressive gross profit margin of 81.65% over the last twelve months underscores its efficiency in maintaining profitability amidst market shifts.

InvestingPro Tips highlight that Marriott's management has been actively buying back shares, signaling confidence in the company's valuation and future prospects. Moreover, analysts predict the company will be profitable this year, with a history of profitability over the last twelve months. These insights, coupled with a low price volatility, suggest a level of stability in Marriott's stock. For investors seeking further guidance, there are additional InvestingPro Tips available, offering a comprehensive analysis of the company's performance and potential investment strategies.

Despite the cautious stance of analysts, Marriott's strategic maneuvers and financial indicators suggest a company that is adept at navigating the complexities of the hospitality industry. Investors can find more detailed tips and metrics on Marriott by visiting https://www.investing.com/pro/MAR, which may provide a broader perspective on whether to hold or adjust their investment positions in light of Jefferies' revised outlook.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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