LONDON & NEW YORK - The English Premier League will implement a new semi-automated offside technology system, designed to enhance the accuracy and speed of offside decision-making, starting from the 2024/25 season. This technology, developed by Genius Sports Limited (NYSE:GENI), aims to maintain the flow of the game by reducing the duration of breaks and improving the consistency of calls made during matches.
The system, powered by Genius Sports' next-generation AI and data platform GeniusIQ, is set to be installed in every Premier League stadium. It boasts the ability to generate full 3D renders of players, the ball, and the offside line within seconds, thus enabling officials to make precise offside decisions.
Tony Scholes, the Premier League's Chief Football Officer, expressed confidence that the introduction of semi-automated offside technology will significantly reduce the time taken for offside decisions. He also anticipates an enhanced experience for fans, players, and officials through quicker communication and clearer imagery.
Mark Locke, CEO of Genius Sports, emphasized the importance of the partnership, describing it as a "seismic moment" for the company as it brings its AI and data platform to the world's most watched football league. Genius Sports is already a long-term optical tracking partner for the Premier League and powers the Premier League Data Zone in collaboration with Premier League Productions.
The technology behind the new system is expected to surpass the data collection capabilities of any other officiating system in world sport, offering an unprecedented level of precision.
This development is part of Genius Sports' broader role as a key player in the sports data and technology industry. The company serves as the official data, technology, and broadcast partner for various sports organizations globally, supporting the connection between sports, betting, and media.
The information for this article is based on a press release statement from Genius Sports.
In other recent news, Genius Sports Limited reported a strong second quarter in 2024, with earnings surpassing market expectations. The company announced a revenue of $95 million and an adjusted EBITDA of $21 million. In addition, Genius Sports extended its exclusive data partnership with Football DataCo, guaranteeing data rights for the English Premier League until 2029.
These recent developments also include a robust outlook for the full year of 2024, with a revenue target of $510 million and adjusted EBITDA of $85 million. Genius Sports anticipates a strong growth in profitability and operating leverage in the latter half of 2024.
The company expects a 29% revenue growth in the second half of 2024 compared to the same period in 2023, with a significant margin expansion. Despite a slower quarter in the U.S. market, Genius Sports maintains confidence in its growth trajectory, underpinned by advanced technology and strategic partnerships across the sports industry.
InvestingPro Insights
Genius Sports Limited (NYSE:GENI), the innovator behind the Premier League's new semi-automated offside technology, is making strides not only in sports technology but also as a company to watch in the stock market. With a current market capitalization of $1.45 billion, Genius Sports is positioning itself as a significant player in the sports data sector. InvestingPro data shows that the company has experienced a revenue growth of 20.65% over the last twelve months as of Q2 2024, indicating a strong upward trajectory in sales.
InvestingPro Tips highlight that while Genius Sports holds more cash than debt, which is a positive sign of financial health, analysts do not anticipate the company to be profitable this year. This is reflected in the adjusted P/E Ratio of -17.09, suggesting that investors are expecting future earnings to turn positive. Additionally, with liquid assets exceeding short-term obligations, the company maintains a solid liquidity position.
Investors have seen a strong return on Genius Sports' stock over the last three months, with a total return of 30.19%. This performance could be tied to the company's recent technological advancements and partnerships, such as the one with the Premier League.
Despite the lack of dividends, the stock price appreciation has been a source of returns for shareholders. For those interested in further insights, there are additional InvestingPro Tips available at https://www.investing.com/pro/GENI, providing a comprehensive analysis of Genius Sports' financial health and stock performance.
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