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Brokerage firm raises Amazon stock target, maintains buy rating

EditorNatashya Angelica
Published 07/22/2024, 12:47 PM
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On Monday, Truist Securities increased its price target on shares of Amazon.com (NASDAQ:AMZN) to $230 from the previous target of $220, while keeping a Buy rating on the stock. The firm's optimism is fueled by several positive indicators ahead of Amazon's second-quarter earnings report, scheduled for August 1, 2024.

The adjustment in the price target comes as Truist Securities anticipates Amazon to surpass expectations in its upcoming earnings announcement. This forecast is based on the analysis of North American sales through Truist Card Data, insights into the company's advertising business, and expectations for continued growth in Amazon Web Services (AWS).

Moreover, the firm predicts improvements in unit economics and operational expense management, which are expected to lead to higher margins and profitability.

Truist Securities highlights that despite a weakening consumer environment, Amazon is continuing to capture a larger share of the global e-commerce market and enhance its offerings to both merchants and consumers. The firm suggests that Amazon's ability to expand its market share is a testament to its compelling value proposition.

The analyst from Truist Securities believes that Amazon's growth is driven by multiple factors. This includes the robust performance of AWS and the company's advertising segment, which are both expected to contribute significantly to Amazon's overall growth trajectory.

In summary, Truist Securities' revised price target reflects a bullish outlook on Amazon, based on strong sales data, positive business segment checks, and the potential for improved financial metrics. The firm's stance suggests confidence in Amazon's strategy and its ability to thrive amid broader economic challenges.

In other recent news, Loop Capital maintains a Buy rating for Amazon, anticipating a significant expansion of Amazon's advertising business. The firm projects Amazon Ads could generate up to $150 billion in revenue by the end of the decade.

Amazon's recent Prime Day event saw a record-setting $14.2 billion in online sales, marking an 11% increase from the prior year. This spending surge was largely driven by back-to-school purchases, which experienced a 216% increase compared to daily sales in June 2024.

Financial services firm Needham has raised its price target on Amazon shares to $210 from $205, citing potential upside from its Generative AI initiatives and the estimated $46 billion value of Twitch, Amazon's live streaming platform.

In labor news, the GMB union's bid for formal recognition at an Amazon warehouse in Coventry, England, was unsuccessful. This development comes amid a broader push by the newly elected Labour government in Britain to enhance workers' rights and empower unions. These are some of the recent developments involving Amazon.

InvestingPro Insights

As Truist Securities updates its outlook on Amazon.com, real-time data from InvestingPro aligns with the firm's bullish stance. Amazon's market capitalization stands at an impressive $1.92 trillion, underscoring its massive scale and influence in the market. The company's P/E ratio, while high at 50.29, reflects the market's expectation of continued growth and profitability, a sentiment echoed in the analyst’s report.

Moreover, Amazon's revenue growth remains robust, with a notable 12.54% increase over the last twelve months as of Q1 2024, which may further support the firm's optimism regarding Amazon's upcoming earnings report.

InvestingPro Tips highlight Amazon as a prominent player in the Broadline Retail industry, with cash flows that can sufficiently cover interest payments and a moderate level of debt. These factors contribute to the company's financial stability and ability to invest in growth areas like AWS and advertising. With analysts predicting profitability this year and a high return over the last decade, Amazon's financial health appears to be solid.

For readers interested in a deeper analysis, there are additional InvestingPro Tips available that provide further insights into Amazon's financial metrics and market position. By using the coupon code PRONEWS24, readers can get up to 10% off a yearly Pro and a yearly or biyearly Pro+ subscription to access these valuable tips and enhance their investment strategy.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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