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BMO Capital keeps 'Outperform' on Salesforce stock, sees stable client engagement

EditorEmilio Ghigini
Published 07/01/2024, 09:09 AM
© Reuters.
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On Monday, BMO Capital Markets maintained its Outperform rating on Salesforce.com (NYSE:CRM) stock with a steady price target of $265.00. A recent meeting with a large North American bank, which is a client of Salesforce's Marketing Cloud and Financial Services Cloud in some regions, revealed that the bank's engagement with Salesforce has remained stable even amidst the company's ongoing restructuring efforts.

The bank reported no significant changes in coverage or relationships with Salesforce. It also anticipates an increase in expenditure with the tech giant, driven by greater use of the Marketing Cloud and an expansion into the Financial Services Cloud. The bank is also considering Salesforce's Data Cloud and emerging generative AI solutions.

Salesforce's commitment to its product offerings and client relations appears to be paying off, as evidenced by the customer's positive outlook and plans for increased investment in Salesforce solutions. The bank's evaluation of additional Salesforce services suggests potential growth opportunities for the software company.

This endorsement from a significant financial institution underscores Salesforce's robust position in the cloud services market. The company's ability to retain and potentially expand its client base during a period of internal restructuring indicates a strong customer value proposition and resilience in its business model.

BMO's reiteration of the Outperform rating and $265 price target reflects confidence in Salesforce's market strategy and its ability to maintain key customer relationships. This positive assessment from a major financial analyst firm may influence investor sentiment and market perceptions of Salesforce's performance and future prospects.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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