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Adobe unveils new Photoshop and Illustrator features

Published 10/14/2024, 09:49 AM
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MIAMI BEACH, Fla. - Adobe (NASDAQ:ADBE) announced today at Adobe MAX, the world's largest creativity conference, the release of new features for its flagship products, Photoshop and Illustrator. The updates aim to enhance the creative process for professionals by introducing new workflows and performance improvements designed to expedite ideation and production phases.

The latest Photoshop innovations include the Remove Tool with Distraction Removal technology, the Generative Workspace (beta), and the Adobe Substance 3D Viewer app (beta) that integrates with the Photoshop beta app. Additionally, Generative Fill, Generative Expand, Generate Similar, and Generate Background are now generally available, all powered by Adobe Firefly Image 3 Model. Workflow enhancements such as OCIO Configuration and 32-bit Workflow for HDR are also part of the update, intended to refine color management and image quality.

Illustrator's updates feature the Project Neo web app (beta) for 3D design, the new Objects on Path for arranging objects, Enhanced Image Trace for improved vector conversion, and Generative Shape Fill (beta) powered by the Firefly Vector Model. The general availability of Mockup for creating visual prototypes and several performance improvements are also included to optimize operations and productivity.

Adobe emphasizes its commitment to responsible innovation by adhering to AI Ethics principles and advocating for transparency with Content Credentials. The company has also announced the upcoming Adobe Content Authenticity web app, which will allow creators to apply Content Credentials in batch and manage their preferences regarding the use of their content by AI models, with a public beta expected in Q1 2025.

The new features in Photoshop and Illustrator are available globally starting today. This announcement is based on a press release statement from Adobe.

In other recent news, Adobe has announced significant advancements in its product offerings, emphasizing Artificial Intelligence (AI) and cloud-based collaboration. The company unveiled new AI-powered video editing tools at Adobe MAX, including the beta availability of the Firefly Video Model, designed to simplify complex tasks for professionals. Adobe also launched over 100 Creative Cloud updates and AI tools, such as the Firefly Video Model and enhancements in the Firefly Image, Vector, and Design models, aimed at streamlining content production.

In addition, Adobe expanded its Adobe Digital Academy with a global AI literacy initiative, aiming to train 30 million learners worldwide in AI literacy, content creation, and digital marketing by 2030. The company has also widened the reach of its cloud-based collaboration platform, Frame.io, with the addition of Canon, Nikon (OTC:NINOY), and Leica to its Camera to Cloud ecosystem.

Analyst firms have responded to these developments with Evercore ISI maintaining its Outperform rating for Adobe, TD Cowen reiterating a Buy rating, and Piper Sandler confirming its Overweight rating on Adobe shares. These ratings reflect Adobe's ongoing commitment to digital innovation and the expansion of its product offerings.

InvestingPro Insights

Adobe's latest product innovations align well with its strong market position and financial performance. According to InvestingPro data, Adobe boasts a substantial market capitalization of $223.87 billion, reflecting its prominence in the software industry. The company's impressive gross profit margin of 88.66% for the last twelve months as of Q3 2024 underscores its ability to maintain high profitability in its core operations.

InvestingPro Tips highlight Adobe's aggressive share buyback program, which could potentially boost shareholder value. Additionally, 17 analysts have revised their earnings upwards for the upcoming period, suggesting positive expectations for the company's financial performance following these product updates.

While Adobe's P/E ratio of 41.82 indicates a premium valuation, this could be justified by the company's strong market position and innovative product offerings. The revenue growth of 10.91% over the last twelve months demonstrates Adobe's ability to expand its business, likely driven by the continuous improvements to its flagship products like Photoshop and Illustrator.

Investors interested in a deeper analysis of Adobe's financial health and market position can access 14 additional InvestingPro Tips, providing a comprehensive view of the company's strengths and potential challenges.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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