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Baird upgrades PROS Holdings stock target on long-term view

EditorNatashya Angelica
Published 12/05/2024, 07:23 AM
PRO
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On Thursday, Baird, a global financial services firm, updated its outlook on shares of PROS Holdings (NYSE: NYSE:PRO), a software company specializing in price optimization and revenue management.

The firm's analyst has increased the price target for PROS Holdings to $30.00 from the previous target of $28.00. This adjustment comes alongside the reaffirmation of an Outperform rating for the company's stock.

According to InvestingPro data, analyst targets for PRO range from $26 to $38, with 8 analysts recently revising their earnings estimates upward. The stock appears slightly undervalued based on InvestingPro's Fair Value analysis.

The analyst's report followed virtual investor meetings with key PROS management figures, including President and CEO Andres Reiner, CAO Scott Cook, and IR Belinda Overdeput. Despite acknowledging the ongoing challenges in travel spending, the analyst noted that business-to-business (B2B) trends are showing positive signs, and the long-term potential for PROS Holdings remains significant.

The company has demonstrated this potential with an 8.66% revenue growth and impressive 64.48% gross profit margin in the last twelve months. Get deeper insights into PROS Holdings' financial health and growth prospects with a comprehensive Pro Research Report, available exclusively on InvestingPro.

PROS Holdings has been focusing on internal investments to enhance efficiency as the company scales up. These strategic moves have bolstered management's confidence in achieving its Rule of 40 targets, which is a benchmark in the software industry that balances growth and profitability.

The Baird analyst expressed continued support for a bullish long-term thesis on PROS Holdings, indicating that the company's strategic positioning should yield positive results. However, the firm will be closely monitoring any improvements in travel spending as the year 2025 approaches, as this could significantly impact the company's performance.

The report concludes with a reiteration of the Outperform rating, signaling Baird's confidence in PROS Holdings' future performance and its ability to meet long-term objectives.

In other recent news, PROS Holdings has seen significant changes and developments. The company reported a robust Q3 2024 performance with a 12% increase in subscription revenue to $67.1 million and a 7% rise in total revenue to $82.7 million. Simultaneously, the company has seen changes in its executive team with the appointment of Colleen Langevin as Chief Marketing Officer and the announcement of CEO Andres Reiner's retirement.

In the realm of corporate governance, Michelle Hughes Benfer resigned from the board due to a potential conflict of interest with her new role at Francisco Partners. The company has also welcomed John Strosahl as an independent director, adding his extensive experience in executive management and business development to the governance team.

Analysts have noted these developments, with firms such as InvestingPro indicating that profitability is expected this year. Despite these changes, PROS Holdings maintains a positive outlook, leveraging its strong market position and plans to enhance its digital capabilities. These are among the recent developments for PROS Holdings.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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