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Grayscale Thinks The Metaverse Could Be A $1 Trillion Market

Published 11/25/2021, 11:58 PM
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A new report from Grayscale outlines the company's optimistic outlook on the future of Web3. Grayscale has published its November research report focusing on the Metaverse. The company estimates the Metaverse and Web3 to be a trillion-dollar revenue opportunity.

Grayscale's Metaverse Thesis

One of crypto's most significant investment companies has high hopes for the Metaverse. Grayscale Investments published its November research report Wednesday, covering the firm's optimistic outlook on the Metaverse and Web3 economy.

The investment giant predicted that the Metaverse could be a $1 trillion market in the future. The report detailed Grayscale's "Meta Thesis," following the evolution of early Internet infrastructure such as Netscape into upcoming Metaverse applications like Decentraland over the past 30 years.

Grayscale noted that as web-based technologies evolve, the number of time people spend using them increases. The firm believes the increased time spent online will translate into more money spent in virtual spaces. The report read:

“As we spend more of our time in these digital world experiences, we also spend more of our money within these digital realms to build our social status within these online communities.”

Gaming is one of the earliest applications of how Web3 technology is creating value. The report shows how players are moving away from closed, paid-for games toward more open play-to-earn experiences such as Sky Mavis' Axie Infinity.

Open Vs Closed Metaverse Gaming Examples

While gaming is currently at the forefront of Web3 development, Grayscale asserts that the opportunity extends into other areas. The report estimates the Metaverse to be a $1 trillion revenue opportunity "across advertising, social commerce, digital events, hardware, and developer/creator monetization."

Over the past month, the crypto space has seen vast sums of money pour into Metaverse projects. The leading crypto exchange KCS and blockchain gaming platform ENJ allocated $100 million to build the Metaverse. In contrast, the existing virtual world gaming projects MANA and SAND have seen their tokens soar over 500% since the start of November.

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