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Ralph Lauren stock benefits from strong global trends, especially in China and Europe

EditorAhmed Abdulazez Abdulkadir
Published 09/26/2024, 09:50 AM
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On Thursday, Evercore ISI maintained its positive stance on Ralph Lauren Corporation (NYSE:RL), reiterating an Outperform rating and a $195.00 price target. The firm observes strong global trends for the fashion brand, noting particular strength in China despite the recent challenges faced by its industry peers in the market. Ralph Lauren has also experienced a surge in Google (NASDAQ:GOOGL) search interest in Europe, which is expected to grow further after the impact of its 'Summer of Sport' advertising campaigns.

In North America, Ralph Lauren's direct-to-consumer (DTC) business is reportedly gaining confidence, with full-price stores showing the strongest comparable sales in the region. The brand's outlet stores are attracting a higher-income consumer base, and investments have been made to boost the North American digital business. The company anticipates that the first quarter will mark the lowest point for digital same-store sales for the year. While wholesale in North America remains negative, alignment between sell-in and sell-through rates is anticipated soon.

The brand is exploring new opportunities in high-end U.S. wholesale channels, and it is expected to leverage its pricing power. Although gross margin expansion may slow after fiscal year 2025, Ralph Lauren anticipates increased leverage as it scales its recent non-marketing SG&A investments. The supply chain is prepared for potential disruptions in the Red Sea or U.S. ports.

The new Chief Financial Officer has presented a narrative that suggests a seamless transition from the financial priorities set by the previous CFO, Jane Nielsen. Ralph Lauren is expected to provide more details on its strategies during an analyst day scheduled for next fall. The company's outlook remains optimistic as it continues to execute its growth and investment plans.

In other recent news, Ralph Lauren Corporation experienced a robust start to the first quarter of fiscal year 2025. The company reported a 3% increase in total revenue and a 5% rise in retail comps, surpassing expectations. Despite a 4% decline in North America revenue due to planned wholesale reductions, significant growth was observed in Europe and Asia. Ralph Lauren's adjusted gross margin also expanded, reflecting positive outcomes from strategic initiatives such as brand elevation and core product expansion.

TD Cowen recently revised its price target for Ralph Lauren shares to $193 from $196, while maintaining a Buy rating. This adjustment acknowledges Ralph Lauren's strong brand presence and performance in the luxury sector, despite challenges such as global consumer volatility and instability in the North American wholesale channel. TD Cowen sees Ralph Lauren's management effectiveness and consistency as a sign of its capacity to navigate market uncertainties.

Moreover, Ralph Lauren executives maintain their full-year guidance, demonstrating confidence in the brand's strategy and growth drivers. For fiscal 2025, the company projects a low single-digit revenue increase, operating margin expansion of 100 to 120 basis points, and gross margin expansion of 50 to 100 basis points.

InvestingPro Insights


Adding to the positive outlook from Evercore ISI, Ralph Lauren Corporation (NYSE:RL) showcases robust financial health and strategic market positioning. An InvestingPro Tip highlights Ralph Lauren's perfect Piotroski Score of 9, indicating strong financial conditions that may appeal to value-oriented investors. Furthermore, the company's commitment to shareholder value is evident with management aggressively buying back shares and raising its dividend for three consecutive years. These actions reflect confidence in the brand's financial stability and growth prospects.

From a data standpoint, Ralph Lauren's market capitalization stands at a solid $11.69 billion. The company's P/E ratio is at a reasonable 17.87, and even more attractive when adjusted for the last twelve months as of Q1 2023, at 16.7. This, coupled with a PEG Ratio of 0.53 for the same period, suggests that the stock may be undervalued relative to its earnings growth potential. Additionally, Ralph Lauren's gross profit margin is impressive at 67.14%, underlining the brand's ability to maintain profitability.

For investors seeking more comprehensive analysis, there are 17 additional InvestingPro Tips available, offering deeper insights into Ralph Lauren's financial performance and market position. These can be accessed by visiting https://www.investing.com/pro/RL, providing investors with valuable information to inform their investment decisions.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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